Online Rates & Specifications

All rates and specifications for our online media placements are outlined below. Please note that not all placements are necessarily available to all partners or available on all sites and campaigns are not confirmed until an insertion order has been signed and received.

All website placements are on a CPM basis.

Also view our offline rates & specifications.

Overview

Download Rates & Specifications

To view the PDFs you need the free Adobe Reader

Website Placements

Rates & Specifications for Website Placements

  Unit Size ROS Targeted Micro-Targeted Max File Size File Formats Max. Alt Tag Text Animation Looping
Full Banner 468x60 £12 £21 £27 12k Standard,
Rich Media 		60 Characters Yes 3
External Column 160x600 £30 £53 £68 18k Standard,
Rich Media		 60 Characters Yes 3
Half Banner 234x30 £7 £12 £16 10k Standard,
Rich Media		 60 Characters Yes 3
Square Button 125x125 £7 £12 £16 5k Standard,
Rich Media		 60 Characters Yes 3
Button 2 120x60 £5 £9 £11 5k Standard,
Rich Media		 60 Characters Yes 3
Vertical Rectangle 240x400 £20 £35 £45 20k Standard,
Rich Media		 60 Characters Yes 3
Leaderboard 728x90 £16 £28 £36 18k Standard,
Rich Media		 60 Characters Yes 3
Vertical Banner 120x240 £12 £21 £27 12k Standard,
Rich Media		 60 Characters Yes 3
Skyscraper Unit 120x600 £15 £26 £34 20k Standard,
Rich Media		 60 Characters Yes 3
Interstitials 450x200 £23 £40 £52 12k Standard N/A No -
  View Guidelines back to top

Email Placements

Rates & Specifications for Email Placements

  Unit Size ROS Targeted Micro-Targeted Max File Size File Formats Max. Alt Tag Text Animation Looping
Weekly Email 468x60 £14 £25 - 12k Standard 60 Characters No No
  View Guidelines back to top

Fixed Placements

Rates & Specifications for Fixed Placements

  Unit Size ROS Targeted Micro-Targeted Max File Size File Formats Max. Alt Tag Text Animation Looping
Text Links (Weekly) Max 27 Characters £750 Flat Fee - - - HTML Text Link N/A No No
Homepage Text Link (Deal of week) - (Weekly) Max 27 Characters £2,000 Flat Fee - - - HTML Text Link N/A No No
Landing Pages (Monthly) Max 100 Words & 1 Image £3,000 Flat Fee - - 15k HTML Text Link N/A No No
Landing Pages with booking widget (Monthly) Max 100 Words & 1 Image £4,000 Flat Fee - - - HTML Text Link N/A No No
Homepage Text Link (Deal of week) - (Weekly) Max 27 Characters £2,000 Flat Fee - - - HTML Text Link N/A No No
  View Guidelines back to top

Terms and Conditions

All prices are net.

  • Volume discounts are available.
  • Frequency capping is available at 25% above rate card.
  • Advertiser must pay for any 3rd party serving costs.
  • First time advertisers may be required to pre-pay.
  • Rates are fluid and subject to change at any time.
  • ROS (run of site) - Ads appear on a random rotation throughout the site (excluding the homepage).
  • Targeted: Ads can be targeted to a number of pre-determined criteria; from origin or destination searches, time of day or day of week, browser, platform or bandwidth through to geo targeting. Targeted ads allow one targeted criteria.
  • Micro-Targeted: Ads can be targeted to a number of pre-determined criteria; from origin or destination searches, time of day or day of week, browser, platform or bandwidth through to geo targeting. Micro-Targeted ads allow two or more targeted criteria.
  • CPM (cost per thousand impressions) - An impression is recorded any time a creative unit is displayed in a browser.
  • Fixed Placement - Ad unit will display for all available impressions for the specified placement. Impression Landing pages designed, managed and hosted in-house. All pages must adher to brand style guidelines.
  • Not all placements are necessarily available to all partners or available on all sites.
  • Some placements may not be available to advertisers whose products cannot be booked through Travelport or for ads that link offsite.
  • Not all placements are necessarily available to all partners or available on all sites.

For a full list of targeting options, contact your Partner Marketing representative.

back to top